Complex Selling Skills – Multiple Buyer Types | Action Selling

The 3 Buyer Types

Sell to anyone on multiple company levels and learn how to handle any selling situation

The 3 Buyer Types

Does your sales process require multiple levels of client approval? This new approach called Action Selling ® 3D shows salespeople how to make every person that you contact an advocate for your solution.

End User - Sales Decision Maker

The End-User Buyer

This person evaluates the performance of your product. How does it help make their job easier and give them more job satisfaction.

Specialist - Sales Decision Maker

The Specialist Buyer

This person screens options and determines if your product meets specifications. They will recommend you if you sell correctly to them.

The Ultimate Decision Maker

This person has bottom-line responsibility and will evaluate the ROI for your product. They have final approval and control the budget.

The New Action Selling ® Book

The New Action Selling ®

A Quick Read That Will Boost Your Sales -- Guaranteed! The Action Selling ® series of sales books will help you achieve quota, sell bigger deals, shorten selling cycles and retain your customers.

The New Action Selling ® Approach

Does your sales process require multiple levels of client approval? This new approach called Action Selling ® 3D shows salespeople how to make every person that you contact an advocate for your solution.

End User Buyer

This person evaluates the performance of your product. How does it help make their job easier and give them more job satisfaction.

Specialist

This person screens options and determines if your product meets specifications. They will recommend you if you sell correctly to them.

Ultimate Decision Maker

This person has bottom-line responsibility and will evaluate the ROI for your product. They have final approval and control the budget.

The New Action Selling ® Book

The New Action Selling ®

A Quick Read That Will Boost Your Sales — Guaranteed! The Action Selling ® series of sales books will help you achieve quota, sell bigger deals, shorten selling cycles and retain your customers.